As market prices softened, turnover slowed dramatically. Aged lots piled up in select shape and carat bands, starving the business of cash when liquidity mattered most. Leadership feared broad price cuts would erode margins but recognized inaction was costlier.
They needed a way to quantify where selective moves could accelerate sell-through without compromising profitability.
A mid‑size manufacturer (~5,000 stones; ~$75M inventory) saw turn slow as prices softened. Aged lots piled up in select shape × carat bands, starving the business of cash at precisely the wrong time.